Making Things Timeless

The notion of "sustainability" is, at its essence, about time -- an intergenerational Golden Rule that promises that today's actions will ensure tomorrow's prosperity -- but most people's notions of "time" aren't particularly sustainable. We waste time, run out of it, and try futilely to manage it better. "Time is money," Benjamin Franklin declared in Poor Richard's Almanac, and many of us seem hellbent to maximize time's value, producing -- and consuming -- more and more along the way....

Could it be that our relationship to sustainability is similarly constrained by a perceived lack of freedom to make choices? Perhaps it's the assumption that "becoming sustainable" limits our options that's gotten so many of our leaders stuck on maintaining a status quo that nearly everyone intuitively senses can't last.

[via World Changing]